When she was younger, Eleanor assumed she’d be living comfortably on a combination of her husband’s pension and social security when she was 75. Instead, she relies on the assistance programs, and the local food bank and Meals on Wheels program for meals. Eleanor has to budget every penny, and if it weren’t for help, she wouldn’t be able to cover the costs of medication, utilities, groceries, and housing. Her husband—who’s gone now—lost his job before he was fully vested in his pension, and her social security checks don’t cover her living expenses.Read More
Since 2006, TOMS has been a popular name when the discussion turns to brands that support social causes. TOMS' social cause is more than providing footwear -- it includes initiatives to help provide clean water, eyewear, medical procedures and safe births, local jobs, education and training. It's a robust business model that has helped the company achieve success.
It begs the question: In the digital age, do companies need a social cause to thrive?Read More
If you’ve ever applied for an award, you know how time-consuming it can be. Forget about running your business—you could start a successful company just applying for awards for other people!
Two years ago, Lauren was pretty happy—and busy—with her career and personal life, but felt like something was missing. When she read a local news story about a program that matched mentors with people pulling themselves out of poverty, something clicked. She started volunteering with the Circles program, and it changed her life, and the lives of people in her community.Read More
Sandra and John have struggled financially for their entire lives. But things got worse for them after they had a child. Without any savings, the medical bills from the birth buried them so deep that they couldn’t keep up with credit card bills or rent. And they depended on the local food bank and WIC to keep food in the fridge. That’s when they decided they needed help. They wanted to give their daughter something they never had — a role model for financial responsibility. So they got involved in a free financial literacy course taught by a nonprofit agency in their community and learned the skills they needed to get on their feet and stay there.Read More
Anyone who runs a service-based company understands that the reason a client chooses your service rather than a competitor is because they believe you have something to offer that your competitors don't. They buy into your messaging, your mission, your vision or you as an individual, not because you are more equipped than your competitor, but because they believe in who you are and what you stand for. As Simon Sinek has said, "People don't buy what you do; they buy why you do it."Read More
We will not be silent, Donald Trump.
Congratulations, Mr. President elect.
Yesterday, today, and for an unforeseeable future— America is bleeding.Through conjuring up our ancestral demons, you have digressed the human race. By stirring up our demons of racism, hatred, prejudice, and elitism — your message has evoked the evils of our past.Read More