Writer, Marketer, Growth Hacker, & Business Executive
Growth hacker who believes in a world where storytelling, writing, and marketing can be used as a tool to change humanity for the better.
March 12, 2018 - Sara Davis featured in Forbes discussing how to increase brand loyalty and retain clients.
Don't just write content for the sake of content or throw out minimal discounts or offers. Provide something your users actually care about. What do they want to know, see, do, have? Give them more of that. Understand their personas, what drives them and why they like your product in the first place. Following this pattern will increase results. - Sara Davis, Osmond Marketing
November 16, 2017 - Sara Davis Featured in Forbes Discussing Augmented Reality in Marketing
With the introduction of the new iPhone and advancements made in augmented reality (AR), the way users consume content is changing. From interlaying sports stats during a baseball game to greatly enhancing video game playing, AR offers a world of possibilities for users and businesses alike.
July 5th, 2017 - Sara Highlighted for Social Media Contract Work for Osmond Marketing
Sara Haslem, Osmond's Contracted Marketing’s director of social media consultant, can’t help but work outside the box. Sara manages social media with innovative ideas while still maintaining her trademark calm. She couples social media with top-rate PR and content skills. Though she considers herself and her work ethic akin to the Tasmanian devil (a broken phone twice in two weeks?!), she is nonetheless prime for getting a whirlwind of tasks accomplished with undeniable ease.
April 27th, 2017 - Forbes Feature "Nine Ideas To Surprise And Delight Your Clients"
Sara Davis gives feedback on ways to surprise and delight your clients.
February 3, 2017 - Forbes Feature "14 Ways to Use Google Analytics to Improve Your Website"
Sara Davis featured in Forbes - 14 Ways You Can Use Google Analytics To Improve Your Website
January 20th, 2017 - Forbes Interview - "Eight Ways to Ensure Clients Pay in a Timely Manner"
Sara Davis provides insights into how to get your clients to pay in a timely manner.
January 23rd, 2017 - Forbes Feature - "10 Unique Ways To Generate New Leads"
Sara Davis lends her insights to Forbes readers on unique ways to generate leads.
January 11th, 2017 - Forbes Feature "6 Agency Executives Share Their Lessons Learned"
Sara Davis is featured and quoted on Forbes with 5 other agency executives on the lessons learned she learned whilst running an agency. And, most importantly - what not to do.
December 5, 2016 - Stevie Award Winner - Woman of the Year in Marketing, Advertising, and PR
Sara Davis, President of Foxtail Marketing has been named a winner of the Stevie® Award for Woman of the year in the Advertising category in the 13th annual Stevie Awards for Women in Business.
December 7, 2016 - Expert Interview Series - 53 Industry Experts Share Their Best Selling Tips
Learn how to sell and how not to sell in this expansive interview series.
November 17, 2016 - Forbes Spotlight: Sara Davis
Sara Davis writes every day to stay inspired.
Forbes Agency Council members work with a diverse set of clients across numerous fields. To share their expertise on everything from marketing to branding and more, we’re profiling Forbes Agency Council members here on the blog. This week: Sara Davis.
November 16, 2016 - Digital Marketing Done Differently
Silicon Valley Review - Sara Davis: Sara is the President at Foxtail Marketing. With over 7 years in the digital industry, she has a vast variety of skill-sets that range from obsessive compulsive workflow management, to ad hocking and implementing rapid initiatives, all while maintaining an agile philosophy. When not at the office, Sara is a big advocate for working women and Mothers, and enjoys spending time with her son.
October 11, 2016 - Stevie Award Nomination "Woman of the Year in Advertising, PR, & Public Relations"
Davis has been with Foxtail Marketing since its infancy, and has directly contributed to building a company with a 5000% growth rate year over year. Along with her professional achievements including building the company, the culture, and maintaining our growth, Davis has also built a platform for Foxtail and our employees to give back to the local community.
August 2, 2016 - American Marketing Association of Utah - Content Marketing Interview with Sara Davis
The American Marketing Association of Utah interviews Sara Davis, and two other marketing experts on their opinion of the most underserved marketing experts.
July 21st, 2016 - Sara Davis presents at the UTC "Best Practices for Dealing with Clientzillas"
Nobody likes to work with a difficult client. The key to turning difficult clients into raving fans is to give your representatives the tools they need to become trusted advisors with their clients. If a client has lost trust with your process, their account manager, or anywhere along the way, their difficulty level expands by tenfold.
December 6, 2015 - KSL Expert Mention - 11 Utah Organizations Changing the Tech Game for Women
The Silicon Slopes are growing more diverse thanks to innovative groups, initiatives, organizations and companies that are pushing for more Utah women to pursue technology careers. Many female leaders at major tech companies are leading the charge.
May 22, 2015 - KSL Feature - Why Women Matter in the Utah Tech Scene
The very invention of technology was to better our world. New technologies are invented every day to increase productivity, improve health, raise awareness and so much more. Technology changes the way we live on a daily basis. Getting into technology and engineering careers can give you a direct lifeline to literally creating or being a part of the change you envision in the world.
Sara Davis, KSL
2015 Marketing Course - The Rise of Programmatic Advertising and What it Means for B2B
Sara Davis instructs a course on Programmatic Advertising.
Programmatic Advertising has been around in some form since 1968, but in 2011 DoubleClick by Google dramatically changed up the game, and the strategy has been increasing in popularity ever since. As anyone in the digital industry can attest, automation of marketing efforts is crucial to fulfilling all marketing initiatives. Automating ads is another way to step up your game and stay ahead of your competition, and B2B is no different.